Jan 10
We just set a record, and I think it’s amazing…

We received the phone call 3 short nights ago — Monday at 4:18 pm.
In under 48 hours - using our Web Starter Kit with Fast Track - we created, developed and debuted the World’s Finest Lobster web site!
AND…
The owners can update the words and pictures in their site, anywhere, anytime, with our Content Manager.
How this was able to happen so quickly?
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Jan 08
How do you get to the top of the web searchers?
ISG Blog Hosting is definitely one way, check this out:

As you can see, if you type the keyword “ISG Team” in google.com, our blog entry appears at the top of the list.
The truly amazing thing is that if you type the titles for most of our blog entries — they also appear at the top of the results list.
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Jan 04
I feel like there is only one person on this planet who I’ve met that is potentially more passionate about life, people and finding his purpose in this world than I am.
And that would be…

…Mr. Sebastian Bach.
From the late 80’s to mid-90’s, when he fronted the rock band, Skid Row…
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Dec 26
I was literally 3, yes, THREE minutes late…

…and walked in to my cubicle at Bradhart Products - only to get immediately called into my manager’s office.
“You’re late, and now I have to fill out the Unexcused Tardy form”, my manager, Rosanne, said. Rosanne promptly filled out this three-part monstrosity and handed me my ‘pink slip’.
I was 17, a senior in high school - and I was livid!
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Dec 23
The Golden Rule, truth and correctness…

…it’s what I live by, it’s what our team lives by, and it is what I hear in my head whenever I think about one of the biggest mentors in my life, Mr. Martin Haas.
Martin has been, and continues to be, one of the most inspirational people in my life — both personally, and professionally.
Just being around him you feel the buzz!
About a week ago, I had the pleasure of sitting down with Martin in his office at Entech’s headquarters in Fort Myers.
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Dec 19
We call it the Showcase Effect…

it’s the reflection that appears around the bottom of a photo, giving it the artistic showcase look, making it look like it’s popping out of the screen at you!
Back in June & July of 2007, when we were creating the design concepts for our new web site, our inspiration for this came from two places:
- Seeing showcased artwork in a gallery, and
- Cover Flow, which is part of iTunes and MAC OS X’s Leopard.
As you can probably imagine it plays an important role in the simplicity of use in our new ISG Web Site.
Over the last few weeks, we’ve made it available in our ISG Content Manager on select web sites. It allows you to Showcase photos, videos & PDFs (check our News section to see an example of showcased PDFs).
If this technology interests you, or you have questions about creating and achieving your goals on the Internet, Contact Us, and we’ll get help you out right away.
Dec 14
Simple, intuitive and the way of the future.

I believe those very words capture the theme of our new, beautiful, results-oriented web site.
The process for us took about a year, and was a very collaborative effort among our team (as you can probably imagine, we’ve had some lengthy discussions about it in our weekly team meetings).
In that process, we first took a look at our very own creations and asked: Read the rest of this entry »
Dec 09
Do you have a billboard in the desert?

If a web site is built, and not promoted — it is as effective as a billboard in the middle of the desert.
We can build the most beautiful, functional, results-oriented web site, but if no one visits it — what’s the point?
Promotion, and more importantly, the results proper promotion will generate — is of top importance to us.
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Dec 01
What’s your dream job? Are you living it?

In one of my favorite books, Good to Great, Jim Collins discusses having the “right people on the bus” in your business, and then, taking it step further by assuring “that they are in the proper seats”.
I like to take that a step further by assuring they have a comfy seat with their favorite things handy — and are surrounded by positive energy.
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Nov 27
Almost ten years ago, at the height of ISMI’s success - I did not understand balance.

I let the business run me — instead of me running the business.
Early mornings, late nights, working 7 days a week, no exercise, constantly putting out fires (especially when we hit the 5000 user mark at the end of 1997) — initially carving out Sunday’s for personal time, only to give in as we grew and go in to “just wrap a few things up”.
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