We call it the Showcase Effect…

it’s the reflection that appears around the bottom of a photo, giving it the artistic showcase look, making it look like it’s popping out of the screen at you!

Back in June & July of 2007, when we were creating the design concepts for our new web site, our inspiration for this came from two places:

1. Seeing showcased artwork in a gallery, and
2. Cover Flow, which is part of iTunes and MAC OS X’s Leopard.

As you can probably imagine it plays an important role in the simplicity of use in our new ISG Web Site.

Over the last few weeks, we’ve made it available in our ISG Content Manager on select web sites. It allows you to Showcase photos, videos & PDFs (check our News section to see an example of showcased PDFs).

If this technology interests you, or you have questions about creating and achieving your goals on the Internet, Contact Us, and we’ll get help you out right away.